How we use artificial intelligence to verify sustainability claims and prevent greenwashing.
The AI Green Score is a 0-100 rating that evaluates a product's overall sustainability based on multiple environmental and ethical factors. Unlike self-reported certifications, our score is calculated using artificial intelligence that analyzes verified data across five key categories.
Every score is transparent, explainable, and includes a breakdown showing exactly how it was calculated.
AI analyzes raw materials for renewable content, organic certification, recycled components, and toxicity. Products using sustainable, biodegradable, or renewable materials score higher.
Production processes are evaluated for energy efficiency, water usage, waste generation, and carbon emissions. Fair labor practices and ethical sourcing are also factored in.
Packaging is scored on recyclability, biodegradability, minimal material use, and whether it's made from post-consumer recycled content.
Long-term impact considers product durability, repairability, end-of-life disposal options, and whether the product is designed for circular economy principles.
Total carbon emissions from production, transportation, and distribution are estimated and weighted against industry benchmarks.
All Green Scores are AI-estimated based on seller-provided data and publicly available information. While we use advanced algorithms to verify claims and detect inconsistencies, scores should be used as a guide rather than absolute truth. We encourage buyers to review detailed product sustainability information before making purchases.